Arguably Italy’s greatest modernist architect, Gio Ponti also had a whirl at car design with the Linea Diamante
We saw our fair share of concepts this week at the 2019 Geneva Motor Show, but few more unusual than this full-scale model that was gracing the Quattroruote stand. The car’s name is the Linea Diamante, roughly translated from the Italian as the Diamond-shaped Line. It was designed by Italian architect Gio Ponti in 1953.
Gio Ponti was an architect, industrial designer, graphic designer, and was the founding editor of Domus, where he served for decades. Even a partial of his list of accomplishments can make any one of us feel like an underachiever.
He designed buildings in 13 countries. He wrote over 600 articles for Domus magazine, as well as other publications. He directed a porcelain manufacturer and helped revolutionise production and marketing of Italian porcelain products. He designed interiors for Italian cruise ships and specialised in ingeniously organised cabins of astonishing style and comfort. He designed all manner of products from bathroom fixtures to dining table place settings, as well as furniture and lighting fixtures.
This content is available to subscribers only | Sign in
Unlock exclusive design knowledge, inspiration & connection.
Knowledge
Inspiration
Billed as $194 annually
Other currencies: £149 / €179 annually
Available to new subscribers only
Knowledge
Inspiration
Connection
Billed as $259 annually
Other currencies: £199 / €239 annually
Knowledge
Inspiration
Connection
Billed as $389 annually
Other currencies: £299 / €359 annually
Explore more subscription options.
For help with individual user subscriptions please contact:
Eric Ng
Eric.Ng@ultimamedia.com
For help with multi user subscriptions please contact:
Angela Yang
Angela.Yang@cardesignnews.com
