Honda creative lead unveils new interior design philosophy

By 2021-04-28T11:05:00

Honda "simplicity and something" interior sketch

Simplicity in design is at the heart of the new philosophy that will govern Honda’s interiors

The interior design team at Honda US are taking on a new design philosophy that will shape future models. Dubbed “simplicity and something”, the idea is to take a human-centric approach while injecting a personality and character to ensure each car is unique. 

“Simplicity in design requires not only a strong philosophy, but a discipline toward the user experience,” explains Johnathan Norman, creative lead for Honda interior design in the US. “We’ve heard from designers working for other brands who say they were inspired by the simple, human-centered design of old Hondas. Well, so are we!”

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